The Situation

PSI was created to make it easier for people in the developing world to lead healthier lives and plan the families they desire. The organization works to improve the market for products and services and develops solutions that are affordable, convenient and effective, to help their clients protect themselves and their families from malaria, pneumonia, diarrhea, malnutrition, HIV and AIDS, and chronic diseases. 

PSI has reached 48 million users across the five health areas since 2018, taking the organization 53.4 percent towards their goal of 90 million. In addition, PSI has reached nearly 9.6 million users with modern contraception. Headquartered in Washington, D.C., with offices in 50 countries, PSI  provide access to essential health information, products, and services. Their long-term vision is one where their clients are in control of their own healthcare decisions; a vision they call “consumer- powered healthcare.”

The Roadblock

Throughout PSI’s 50-year history, the organization tackled the world’s most complex health challenges from Malaria and AIDS/HIV to cholera, Ebola and Zika. Yet, until COVID-19.  A global pandemic, affecting all 50 countries where they work at once, was never something they imagined facing. In this challenge, PSI turned to key partners. Maverick Collective members and MaverickNext fellows from our Experiential Philanthropy community stepped up to fund PSI’s COVID-19 Rapid Response Team.

Open Road's Response

With a $90,000 charitable grant, Open Road Alliance matched those funds with a catalytic contribution that made PSI's COVID-19 Response Team possible. PSI was able to activate Emergency Operations Centers within ministries of health, building capacity and establishing protocols that respond to the pandemic, while also setting permanent structures in place for future needs. PSI also supported the development of digital health tools, such as COVIDcheck, that familiarizes PSI's customers with the use of mobile technology for the delivery of health information and early diagnosis.

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